If informal negotiations fail to resolve any dispute between the Parties (except those expressly excluded), such dispute shall be exclusively resolved through binding arbitration. It is understood that without this provision, Parties would retain the right to pursue litigation in court, including the entitlement to a trial by jury.

The arbitration proceedings shall adhere to the Commercial Arbitration Rules of the American Arbitration Association (“AAA”) and, where applicable, the AAA’s Supplementary Procedures for Consumer-Related Disputes (“AAA Consumer Rules”). These rules are accessible at www.adr.org. The AAA Consumer Rules shall govern the allocation of arbitration fees and arbitrator compensation. Should the arbitrator deem these costs excessive, we undertake to cover all arbitration fees and expenses.

The arbitration may be conducted in person, through document submission, telephone, or online. The arbitrator will issue a written decision, though a statement of reasons is not mandatory unless requested by either Party. The arbitrator is required to comply with relevant laws, and any arbitration award may be subject to challenge if the arbitrator fails to adhere to them.

Unless specified otherwise by the AAA rules or applicable law, arbitration shall occur in Laramie, Wyoming. However, the Parties maintain the right to commence court proceedings to enforce arbitration, seek a stay of proceedings pending arbitration, or to confirm, vacate, modify, or enter judgment on the arbitrator’s award.

Should a dispute proceed to court instead of arbitration, it shall be initiated or prosecuted in the state and federal courts of Laramie, Wyoming. By agreeing to this clause, the Parties waive any objections regarding lack of personal jurisdiction or forum non conveniens concerning venue and jurisdiction in those courts.

These Terms of Use explicitly exclude the provisions of the Uniform Computer Information Transaction Act (UCITA) and the United Nations Convention on Contracts for the International Goods Sale.

No dispute relating to the Site shall be commenced more than one year after the cause of action arises. If any part of this provision is deemed unlawful or unenforceable, neither Party will choose to arbitrate disputes falling under that portion. Such disputes shall instead be resolved in a court of competent jurisdiction as specified herein, with the Parties agreeing to the personal jurisdiction of that court.